Organised. Curious. A little stubborn.
I'm Ladina Wendlik, founder of Ladari Labs. I run operations, I build products, and I learn whatever the next problem needs.
From support inbox to running the whole operation.
In 2023 I joined a young German DTC beverage brand as a freelancer in customer support. Within months I was taking on more and more of the operations work, and soon I was running it: stock planning, purchasing, suppliers, fulfillment, retail and Amazon. Remotely, part-time, end to end.
At the same time I got hooked on building. With no tech background I taught myself to ship apps with AI and modern tools, and put my first one in the App Store. In late 2026 I left to start Ladari Labs and moved to Bali.
Where I've been.
Founder, Ladari Labs
Ops services for small product brands, and my own products: Plexus, PadelBuddy and Two Tides.
Founder, PadelBuddy
Built and launched a padel partner matching app for Amsterdam as a solo, non-technical founder: product, design, marketing and growth.
Operations Manager, German DTC beverage brand
Started as a freelance support manager, took over operations from late 2023, and ran them end to end until October 2026. Stock and demand planning, purchase orders with international suppliers and fillers, supplier relationships and negotiations, deliveries to retail partners, Amazon processes, product data in Shopify, and onboarding new team members.
Sport and health trainer
Training clients, managing members and helping run a studio. Where I learned that people stick with things that are simple and feel good.
What I bring.
Operations and supply chain
Building
Tools and languages
Every app starts with a problem I had.
I build to learn, and I learn fastest when the problem is mine. Each of these began as something that annoyed me, and each one makes me better at building tools for the brands I work with.
Got a mess that needs a system?
Operations, a process, or a tool your team needs. Tell me about it.